What I Believe
I'm Dylan Cornelius.
I believe the world can work for everyone.
People want to push the limits of their contribution and participation. Said another way, people want to be more, do more, and have more -- and they will do so if given the opportunity.
Who do you know is looking for that opportunity?

What's Wrong
We believe things that aren't true:
- people and companies tell us things that aren't true.
- some of them don't even know they're lying to us.
- we're not trained to distinguish lies from the truth, and we're not good at it even when we are trained.
It's just wrong that any of those is the case.
Why It's Wrong
Our beliefs keep us stuck and frustrated.
The world around us, too often, reinforces our beliefs.
Also too often, we seek other people, organizations, institutions, and feedback that reinforces our beliefs, rather than challenges them.
So, we stay stuck.
Sometimes we don't even know we're stuck.
But we sure know when we're frustrated, which, for some of us, is A LOT.
...or, we're angry...
...or numb.
Maybe we feel empty inside.
...or depressed...
...or anxious...
However we feel, we sometimes feel like everything's fine, or everything's going to be ok.
Then, later, those other feelings return: something's not quite right, or SOMETHING'S REALLY WRONG.
In those moments, some of us drink, or we use illegal or prescription drugs, or we isolate, or we complain, or we cut, because we just can't take any more of it, or we just wish it would all go away...
...but it doesn't.
Someone oughta fix that.
What I'm Doing About It
I'm publishing a newsletter about how to get what you want: help at work, life problems, self-development, your fitness plan, or chronic illness.
How to Manage Change like the Best Businesses, get Great Results, and Change Your Life with Product Development, Continuous Improvement, and Agile Management Practices.
I'm teaching people how to be successful, have confidence, and be inspired.
Want in?
Caution
Some of the ideas in my newsletter may challenge you or your beliefs.
However, it's impossible to get new results without challenging the status quo with new ideas, information, skills, or beliefs.
Are you ready?
What are you waiting for?
Why This Is Different
I've Spent $150K on Business Coaching. Here's What I Learned.
(Plus another $75K on my MBA.)
Some programs charge $2K but only offer video courses and weekly group calls with someone who doesn't have the skills, knowledge, or business experience to get you to the finish line. Others charge $5K for a "marketing funnel" that quickly becomes Facebook ads at $1K-$2K monthly—with no support to convert those leads to sales. Some are "business coaches" who are really agencies charging $400-$800/month to manage ads for you.
They all promise you'll "build a 6-figure business"—but they don't tell you it requires at least 10 hours a week (some say 2 hours a day) while you're also working full-time.
Here's the bigger problem:
Most of these programs serve actual businesses that already have products, a clear audience, prospects, personas, and systems that generate leads and sales. They assume you're past the fundamentals. If you're early-stage (and most of us are), they'll take your money anyway. You're going to get stuck.
And here's what nobody tells you about automation: You need a working manual system before you automate. You have to be able to make organic sales with specific messaging before you try to scale it with ads. Otherwise, you waste money and time automating a process that doesn't work. Congratulations! You just did something that doesn't work—at scale.
I'm done with that bullshit. And I'm building something different.
We've Never Had a Better Opportunity—But We've Been Locked Out
200 Years Ago
You learned a trade from your father the blacksmith or your mother the seamstress. Opportunity, but little choice.
100 Years Ago
If you weren't in the family of the founder or farmer, you were walking to the factory to work 12-hour days in conditions that occasionally killed your coworkers—or you.
Today
You can receive training and license all the tools necessary to grow a side-gig or scale a $1B business for dollars a month.
We've never been in a better time to build a unique escape business that fits our unique interests and skills.
You're Not Alone (And You're Not Crazy)
According to Gallup, 69% of American workers aren't engaged with their jobs. Globally, it's even higher—79%.
That means 2 out of 3 people would do something else if they could.
You're not broken. You're not lazy. You're not ungrateful.
The system is rigged. And you deserve better.
But Here's What They Don't Tell You:
Over the last 75 years, the "employment" and "consulting" industries have locked up the labor market with "salary surveys" and "benchmarks."
The employer has nearly complete knowledge of the market and how to exploit it in a country that historically has not been "labor-friendly."
Employees have the "right to work" in any business, just as the business has the "right to fire" any day they see fit.
They've cornered the market on information—information that's about YOU and ME—but we can't access it because we're perpetually on the outside being managed, even as we come to work every day thinking we're insiders.
Trust me:
As a former recruiter, hiring manager, and employee who's been laid off 10 times, I can confirm that unless you run the company, you're definitely not an insider—no matter how nice or seemingly supportive your boss is.
Even if they mean well, the day their boss says "fire them," you'll be gone. Because your boss needs their job too, just like you.
When it comes down to it, we're all employees. And we'll all mostly do whatever is necessary to keep our job—unless it's downright horrible—at least until we can find another one.
Even Steve Jobs was fired from Apple—and he didn't see it coming that day either.
Nobody is safe.
But it's easier on your nerves, lifestyle, and confidence when you can sell your company stock for $70 million, like Steve did.
Why This Is Personal for Me
"I've done hard things. I know what it takes."
Every time I'm laid off, it stomps one more time on the nerve that was insulted when I was four and my mom introduced me to "Steve. He'll be 'Dad' now."
He adopted me. And the first words out of his mouth, without hesitation, were: "Don't get used to it—at 18 you're out."
I've been temporary since I was four. Never an insider. Always expendable.
And there's nothing desirable or sustainable about having my entire life and livelihood dependent on someone else who can take it all away unilaterally, who has no commitment, and no obligation to even be kind or considerate about it.
I don't want that for you either.
Here's My Commitment to You:
I'm building my escape business while working full-time. I know how hard it is. And I'm not going to abandon you halfway through.
No artificial timelines.
This is a marathon, not a sprint. I'll be here whether it takes you 6 months or 6 years.
No hostage-taking.
Buy a course outright, and it's yours forever. Pay monthly, and once you've paid the full course value, you keep lifetime access to the materials—even if you cancel. I'm not one of those coaches who locks you out of what you've already paid for.
Real support.
Not "group calls with our incomplete team plus 1 1:1 call a month for $3,000." Actual coaching, accountability, and community.
Pricing that makes sense.
Options from FREE to $9,997/year. Start where you are. Scale when you're ready.
No bullshit promises.
I'm not going to tell you this is easy or that you'll be a millionaire in 90 days. Building an escape business while working full-time is hard to do, and even harder to put on a schedule—at least right now. But it's worth it. And you don't have to do it alone.
You Have Two Choices:
Choice 1
Keep working for someone who can fire you tomorrow. Keep your entire livelihood dependent on someone else's decisions. Keep pretending you're an insider when you're not.
Choice 2
Start building your escape business now—while you still have a paycheck. Build something that's yours. Something they can't take away.
You don't have to quit your job to get started.
But you do have to start.
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